Strategic
Creativity at Work
Echt Brands blend creativity, clarity, and care. Creativity brings unexpected perspectives, clarity keeps the essence true, and care makes it all last.
We work at the intersection of human craft and empathy, enhanced by the new dimensions and speed of AI. This lets us kick off new businesses, make complex things understandable, and lead culture transformations that stick.
We work for
Founders
We guide founders on building brands that bring clarity to their decision-making and grow with them.
Corporate Leaders
We help leaders and HR teams upgrade corporate culture and improve internal communication.
B2B Tech Pioneers
We support product and marketing teams in communicating complex systems clearly and making their brands hard to ignore.
Real Estate Visionaries
We collaborate with property developers on engaging storytelling - an essential part of placemaking.
Studio
We are a strategic brand studio with 10+ years of experience and a unique mix of design, communication, business and tech expertise.
We shape brands from within, because the story you tell yourself influences everything else. We turn that story into a brand that lasts—and stay with you to keep it relevant and evolving.
350+
Projects completed so far
6.5 years
Average cooperation with client
350m €
Funds raised from investors by our clients
5.8bln €
Combined revenues of our current clients
10+ years
independently owned and run
Competences
Strategy
- Brand architecture
- Brand strategy
- Communication strategy
- Culture transformations
- Naming
- Tone of voice
- Consultations
Identity
- Complex Brand identity development
- Visual identity
- Motion identity
- 3D Brand assets
- Brand audit
Digital
- Website design & development
- Digital design systems
- Mobile app design
- Brand aligned UX
- Website audit
Work
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The Intrigue of Q
Building a Brand for the Most Prestigious Riverfront Project. From London to Bratislava.
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Tatra banka – Strategy 20.25
Giving Voice and Form to a Cultural Upgrade for one of the world's most innovative banks.
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Graphaware
We redefined Graphaware’s brand to make their complex offering clear.
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Fingera by Innovatrics
Redesign of a brand providing a perfect overview
Echt is not a brand or identity studio. It is a business studio, able to understand complicated products and make them easy to understand for clients and customers.

Oldřich Bajer
Co-Owner, Rock for People
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Kalas
Redesigning a Legacy Brand worn by Tour de France Winners, World Champions, and Olympic Heroes.
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Brightpick
Setting sights overseas for a European ecommerce automation company
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Rock for People
Branding What 50 000 Rock Fans Feel Every Summer for Over 30 Years.



